Procal Dairies is an Australian-owned, family business and one of the largest independent dairy companies in Australia supplying fresh milk and dairy products to local and overseas markets.
As the business shifted from a wholesale focus to retail, we managed the brand strategy and packaging for all the products heading to the supermarket shelves including fresh milk, yoghurts, creams and sour creams. We also loved their commitment to farmers and their cows.
- Branding
- Campaign
- Digital
- Packaging
- Strategy