![](https://paolismith.com.au/wp-content/uploads/2023/09/Balgownie1800x1080.gif)
Balgownie offers two classic winery destinations; a resort, spa and restaurant in the Yarra Valley for comfort and fine food, and a more adventurous alternative in Bendigo, for bush glamping under the stars and cellar door experiences.
We were appointed to review the brand strategy, resolve the fragmented look & feel between the two distinctive properties and develop the brand platform for a new logo, visual identity, key messaging, signage, merchandise and wine labels.
- Brandmark
- Brand Strategy
- Writing
- Signage
- Visual Identity
![](https://paolismith.com.au/wp-content/uploads/2023/09/1800x1080-Balgownie-Desk.jpg)
![](https://paolismith.com.au/wp-content/uploads/2023/09/1800x1080-Balgownie-Black-label-1.jpg)
![](https://paolismith.com.au/wp-content/uploads/2023/09/1800x1080-Balgownie-1309.jpg)
![](https://paolismith.com.au/wp-content/uploads/2023/09/1800x1080-Balgownie-Soap.jpg)
![](https://paolismith.com.au/wp-content/uploads/2023/09/180x1080-Balgownie-B.jpg)