How much do we love the Queen Victoria Market? And how much of our food culture do we owe to her traders? The originals. Some of the very first food specialists in this foodie town.

For the Queen Victoria Market we have produced an outdoor campaign that is close to our hearts. A reminder that the ritual of shopping at our legendary market delivers community, choice and the freshest of the fresh. Don’t mind the oblique nod to the Queen anthem ‘We are the champions’.